LaSalle Network Receives ‘Genius Award’ For Innovative Marketing, Communications Campaign

Staffing, Recruiting, Culture Firm Recognized by American Staffing Association for White Paper, ‘What the Class of 2017 Wants’

CHICAGO – LaSalle Network, a national staffing, recruiting and culture firm headquartered in Chicago, has been recognized by the American Staffing Association (ASA) as a “Genius Award” recipient for its 2017 white paper, What the Class of 2017 Wants, for outstanding content creation and promotion.

The “Genius Awards” honors the best communications and marketing campaigns among ASA member staffing companies. The award is based on aesthetics, messaging, originality, innovation and overall effectiveness. Entries represented 16 categories, including direct mail campaigns, company blogs, content marketing, externally focused company publications, social media campaigns among others.

LaSalle Network’s second annual white paper, What the Class of 2017 Wants, highlights original data based on a LaSalle Network survey of more than 6,000 college graduates about their job-search process. Some of the findings in the report include where graduates are looking for jobs, salary expectations, and what they consider for both companies and the role when applying.

In 2016, the ASA “Genius Awards” honored LaSalle Network’s blog for original content and thought leadership for job seekers, careerists and hiring managers.

“It is an honor to be recognized two years in a row for our marketing initiatives,” said Jessica Schaeffer, director of marketing and communications. “We work hard to produce quality content and are proud of the recognition.”

For more information on LaSalle Network, please visit or contact Heather Youkhana at 312-496-6562 or


About LaSalle Network

LaSalle Network is a national staffing, recruiting and culture firm with business units that specialize in accounting and finance, administrative, call center, healthcare revenue cycle, human resources, management resources, marketing, sales, supply chain, technology and executive search. Since inception in 1998, LaSalle has worked with thousands of clients and placed thousands of candidates in temporary, temporary-to-permanent and permanent positions. Its newest offering, Culture 20/20, works with companies of all sizes and industries to help them focus on what matters: Culture. Performance. Results. LaSalle Network has been listed on Inc. Magazine’s 500/5000 “Fastest Growing Privately Held Companies in America” list for 11 consecutive years, named by Staffing Industry Analysts as a top five “Best Staffing Firms to Work For” from 2011 to 2017, Glassdoor’s 2016 “Best Places to Work,” Inc. Magazine’s 2016 “50 Best Workplaces,” and Crain’s Chicago Business’ “Best Places to Work” list from 2014 to 2017. The firm has offices in downtown Chicago, Oak Brook, San Francisco, Schaumburg, and Nashville. For more information, please call 312-419-1700 or visit

About the American Staffing Association

The American Staffing Association is the voice of the U.S. staffing, recruiting, and workforce solutions industry. ASA and its affiliated chapters advance the interests of the industry across all sectors through advocacy, research, education, and the promotion of high standards of legal, ethical, and professional practices. For more information about ASA, visit


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