We’re partnering with a well-established consumer brand to hire a Digital Marketing Manager who will play a key role in driving D2C growth and optimizing overall ecommerce performance.
This position sits at the intersection of strategy, analytics and creative execution — ideal for someone who enjoys owning the business of the website while collaborating cross-functionally to improve traffic, conversion and revenue.
Requirements:
- Own overall website strategy and performance across a consumer-facing ecommerce platform
- Partner with external agencies to oversee paid media, development and technical execution (not hands-on in ad platforms or coding)
- Drive traffic, conversion and revenue through ongoing site optimization
- Support integrated campaign launches across web, email, paid and product marketing
- Identify new tools, apps and opportunities to enhance the ecommerce experience
- Analyze performance data and provide actionable recommendations to leadership
- Ensure compliance, privacy and accessibility standards are met in partnership with internal teams
Requirements:
- Experience in D2C ecommerce (consumer products preferred)
- Strong analytical mindset with comfort reporting on KPIs and performance metrics
- Ability to manage agency partners and cross-functional stakeholders
- Solutions-oriented and proactive — someone who brings ideas, not just execution
- Comfortable balancing creative marketing initiatives with data-driven decisions
- Familiarity with ecommerce platforms (Shopify or similar preferred)
This is a highly visible role supporting a priority D2C growth channel within a collaborative marketing team. Ideal for someone who wants ownership, impact and the ability to shape digital strategy in a meaningful way.
This role has a budgeted salary of up to $90k with a 401k package, along with full benefits including health, dental and vision. This client does participate in a summer Friday schedule all-year-round every other Friday, otherwise this will be 4-days in office.
Apply today!
Natalie Saccone
Senior Marketing Recruiter
LaSalle Network
#LI-NS1
LaSalle Network is an Equal Opportunity Employer m/f/d/v.
LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Engineering, Marketing, Technology, Supply Chain, Revenue Cycle, Call Center, Human Resources and Executive Search, LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries.