Are you a Content Marketer with a strong B2B/ tech background looking to work for a mission-driven company? Then we have the position for you!
LaSalle Network is looking to hire a Sr. Content Marketing Manager for one of our top clients in the tech space here in Chicago. This is an award-winning b2b SaaS company that has experience incredible growth in the past two years and is looking to add a Content Marketer to this dynamic and award-winning team.
You will develop content strategy and lead storytelling efforts that impact the brand across demand and product marketing activities. You are someone that has the ability to define a clear, unique POV and brand tone that attracts target audiences while helping dominate the market and box out competitors.
You are someone that can develop a killer top-of-funnel content strategy while also explaining the value of products in a simple and compelling way.
Sr. Content Marketing Manager Responsibilities:
- Create and manage brand guidelines
- Ideate, develop, and create content strategy and planning
- Concept and develop content for drip campaigns, blogs, playbooks, webinars, videos, etc.
- Lead content production and management across marketing channels (web, social, email, etc.)
- Ensure keyword ranking and overall SEO across all content
- Develop processes and operational structure around internal company updates
- Work with cross-functional teams as needed
- Manage 1-2 direct reports
Sr. Content Marketing Manager Requirements:
- 4+ years of experience in content marketing (ideally 2+ years working SaaS space)
- 5+ years of editorial and copywriting experience
- B2B marketing experience required
- Creative and detail-oriented – where others see complex spreadsheets and briefs, you see storytelling opportunities
- Desire to be a player-coach and get in the weeds of ideation and content creation to scale a high-performing content marketing engine
- Data-driven and results-oriented; you are someone who demonstrates a hunger to meet goals
- Entrepreneurial spirit: someone who embraces challenges, embodies resilience, and is a passionate problem-solver
Associate Unit Manager
Keywords and Related Terms: define , editorial calendar , blogs , content , drip campaigns , SEO , copywriting #LI-CTMK
LaSalle Network is an Equal Opportunity Employer m/f/d/v.
LaSalle Network is the leading provider of professional staffing and recruiting services. LaSalle has worked with more than 10,000 companies, ranging from Fortune 500s to start ups. With units specializing in accounting and finance, administrative, marketing, executive search, technology, supply chain, healthcare revenue cycle, call center, and human resources, LaSalle serves companies of all sizes and across all industries.