Senior Brand Manager, Innovation Responsibilities:
- Lead brand innovation initiatives, identifying opportunities for growth through new products, packaging, and marketing strategies
- Develop and execute forward-thinking brand strategies that drive differentiation and market leadership
- Analyze market trends, consumer behavior, and competitive landscapes to uncover new opportunities and refine brand positioning
- Collaborate cross-functionally with R&D, sales, and creative teams to bring innovative ideas to life
- Drive brand storytelling and engagement strategies to strengthen consumer connection and loyalty
- Manage projects from ideation to execution, ensuring alignment with overall company objectives and business goals
Senior Brand Manager, Innovation Requirements:
- 5+ years of experience in brand management or marketing within the CPG industry, with a strong focus on QSR or food service brands
- Proven experience leading brand innovation, new product development, and go-to-market strategies
- P&L ownership experience with a track record of driving revenue growth and market share gains
- Strong analytical and strategic thinking skills, with the ability to translate insights into actionable brand plans
- Excellent collaboration and leadership abilities to influence and inspire cross-functional teams
- A results-driven mindset with a passion for creativity, problem-solving, and category disruption
- MBA preferred
Ready to lead the next wave of brand innovation? Apply today!
Thank you,
Natalie Saccone
Sr. Project Manager
LaSalle Network
LaSalle Network is an Equal Opportunity Employer m/f/d/v.
LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries.
LaSalle Network is the premier staffing and recruiting firm, earning over 100 culture, revenue and industry-based awards from major publications and having its company experts regularly contribute insights on retention strategies, hiring trends and hiring challenges, and more to national news outlets. LaSalle Network offers temporary Field Employees benefit plans including medical, dental and vision coverage. Family Medical Leave, Worker's compensation, Paid Leave and Sick Leave are also provided. View a full list of our benefits here: View a full list of our benefits here.
