Paid Media Associate

$60,000 - $70,000 yearly
Job Category: Marketing
Position Type: Direct Hire / Permanent
Work Model: Hybrid
Location: Chicago, Illinois
Job ID: 155642
Benefits: Medical Insurance, Dental Insurance, Vision Insurance
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LaSalle Network has partnered with a boutique, award-winning PR agency in downtown Chicago known for its creative campaigns, collaborative team culture, and high-profile client roster across lifestyle, healthcare, government, consumer, and entertainment brands. As they continue to grow their integrated marketing offerings, they’re adding a Paid Media Associate to their team!

As a Paid Media Associate, you’ll be responsible for executing and optimizing paid media campaigns across multiple platforms including Meta, Google, LinkedIn, and emerging channels. You’ll work alongside the PR and digital teams to support brand initiatives through targeted advertising strategies that drive measurable results.


Paid Media Associate Key Responsibilities

  • Plan, execute, and manage paid media campaigns across social, search, and display channels

  • Conduct audience research and develop targeting strategies

  • Optimize campaigns in real time to improve performance against KPIs (CTR, CPA, ROAS, etc.)

  • Monitor and report on campaign performance using tools like Google Analytics and platform-specific dashboards

  • Collaborate with creative and account teams to ensure messaging and visuals align with campaign objectives

  • Stay current on industry trends, algorithm changes, and emerging ad platforms

  • Assist in preparing client-facing reports and insights


Paid Media Associate Qualifications

  • 2–4 years of hands-on paid media experience, ideally in an agency setting

  • Proficiency in Meta Ads Manager, Google Ads, Google Analytics, and other relevant platforms

  • Strong analytical skills and attention to detail

  • Experience A/B testing creative and audience segments

  • Ability to manage multiple campaigns and deadlines simultaneously

  • Excellent communication and collaboration skills

  • Bachelor's degree in Marketing, Communications, Advertising, or related field


Paid Media Associate Perks & Benefits

  • Competitive salary and benefits package

  • Creative, high-energy work environment with passionate teammates

  • Work with nationally recognized brands and campaigns

  • Modern downtown office space with a hybrid schedule (4 days onsite, 1 day remote)


Ready to bring your paid media expertise to a team that values strategy, storytelling, and results? Apply to this Paid Media Associate position to join a dynamic agency where your work truly makes an impact.

Lizzy Bann
Principal, Marketing Recruiter 
LaSalle Network

LaSalle Network is an Equal Opportunity Employer m/f/d/v.

LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries. LaSalle Network is the premier staffing and recruiting firm, earning over 100 culture, revenue and industry-based awards from major publications and having its company experts regularly contribute insights on retention strategies, hiring trends and hiring challenges, and more to national news outlets.

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