Digital Marketing Manager

Carol Stream, IL |$70-80K | Job ID: 85883

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Job Description

LaSalle Network is looking to hire a Digital Marketing Manager for one of their top clients in the medical manufacturing industry. This is the perfect opportunity for someone who wants to completely own digital and content marketing efforts for a company. You will join a team of hard-working and mission-driven individuals and will be able to oversee, direct, and execute all content and digital marketing activities, including but not limited to, social media, digital advertising, e-mail blasts, SEO, and lead generation through HubSpot.

Digital Marketing Manager Responsibilities:

  • Lead the development of the digital/social media strategy
  • Create SEO-optimized marketing content for email marketing, blogs, social posts, white papers, testimonial pieces, sell sheets, video content, and infographics
  • Manage third party agencies for creative development of content
  • Manage all social media channels
  • Manage the lead scoring process for marketing and sales qualified leads through HubSpot
  • Execute SEO initiatives, including website auditing, keyword analysis, link building, local listing development, and website optimization
  • Manage all digital advertising by setting budgets, designing ads, auditing performance, and adjusting to business goals
  • Organize and maintain a monthly content calendar
  • Maintain marketing reports in conjunction with sales data to monitor marketing effectiveness; make recommendations based on analytics
  • Conduct market research on industry trends and competing products

Digital Marketing Manager Requirements:

  • 3+ years of experience in a digital marketing/ content marketing
  • Fluency in SEO, HubSpot, Google AdWords and Google Analytics
  • Creativity and out of the box thinking, willing to expand to new digital channels
  • Strong time management abilities to handle multiple ongoing marketing campaigns at once

This Digital Marketing Manager position is onsite in the western Suburbs of Chicago. If this sounds like the position for you, please apply today!

Thank you,

Missy Stella
Unit Manager
LaSalle Network

Keywords and Related Terms: hubSpot , SEO , content #LI-CTMK

LaSalle Network is an Equal Opportunity Employer m/f/d/v.

LaSalle Network is the leading provider of professional staffing and recruiting services. LaSalle has worked with more than 10,000 companies, ranging from Fortune 500s to start ups. With units specializing in accounting and finance, administrative, marketing, executive search, technology, supply chain, healthcare revenue cycle, call center, and human resources, LaSalle serves companies of all sizes and across all industries.